Archive | November, 2011

Hunt & Gather – Musing About Black Friday Shoppers

25 Nov

It’s Thanksgiving. Well, technically it is the wee hours of the morning after Thanksgiving. I’m giggling silly in the aisles of Target and it is nearing 4 am. I’m not quite to the can’t-stop-giggling-no-way-in-hell-I’m-losing-my-place-in-line-to-run-to-the-bathroom stage, but given enough time, I could get there easily.

Snaking our way through the rest of the questionably sane humanity trying to save five bucks by waiting in line for hours, we have opened our box of pop tarts and are snacking. Three nearly grown kids and I are really buying stuff that is not such a great deal, but I refuse to do this and come back without a kill!

I ponder this ritual and can only assume it’s some primal connection to our prehistoric instinct to “hunt and gather”. As I observe, there are a few distinct types of post-Thanksgiving meal shoppers that emerge.

1. The Trophy Hunter – armed with lists, coupons and exact strategy to each stop, this shopper easily maneuvers the crowds with their eye on specific targets. The big prize. They know what they are after and with laser like focus remain fixed on the best kill. Be cautioned, trampling, shoving and camping may be involved.

2. The “If It Moves Shoot It” Hunter – driven merely by the idea of life-changing savings, this shopper wanders the aisles, flitting from end cap to end cap and throwing anything with a red sticker or sign into their cart. They are typically the ones that clip your heels with their cart as they drive without watching the road.

3. The Socialite – content with the “let’s bond with fourteen thousand of our closest friends” concept, these are the shoppers who try on every hat, cluelessly block the aisles to stop and visit with Susie from the gym and blissfully wander in their bubble, sharing gossip and Starbucks with their fellow warriors.

4. And finally, The Hunter Becomes the Hunted – seriously, at 1:30 in the morning with dozens of people in line, you choose now to do a return? Enough said.

So to all you successful shoppers out there, here’s to your finds and the good times on gathering them!

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